Candy is a marketer, who has spent over twenty five years assisting companies and multi-nationals in building their images, developing sustainable products and services to market – maximising ROI through marketing & advertising support.

She has specialised in the development and implementation of marketing and advertising strategies; promoting companies images, reputations and visibility amongst local, national and international stakeholders.

With a proven track record in above-the-line, below-the-line and Customer Relationship Management, she brings a unique understanding of consumer expectations, life-cycle marketing, loyalty programmes and multi-channel marketing that adds value both to brands and business.

Most recently Candy has been working in the new media environment of mobile and multimedia on-line, utilizing new technologies to build customer & business to business relationships and increase sales.

She has presented at many conferences both locally in SA where she is based, and internationally on a wide range of subjects around advertising and the accelerating rate of changing consumer behaviour, expectations and needs.

She owns the rights to renewable energy technology product for Africa which is currently undergoing Future by Design preparation for market.